New York regulations

9 NYCRR 99.5

Executive Department

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Quality and identity of product

Quality and identity of product

Compiled text through Jul 31, 2022

Register checked through Jul 29, 2026

No later Register activity identified in this check.

Dates and status
Compiling agency
Executive Department
Text status
Source receipt
Compiled text through
Jul 31, 2022
Register checked through
July 29, 2026/Vol. XLVIII, Issue 30 (2026-07-29)
Activity status
No later Register activity identified in this check.
Source snapshot
Jun 6, 2026
(a)No package store licensee shall advertise any product unless such advertisement affords the consumer adequate information as to the quality and identity of such product.
(b)An advertisement for distilled spirits shall be deemed to afford the consumer adequate information as to the quality and identity of such product if it sets forth the brand name and fluid content thereof. In the event the brand label thereof is privately owned by such licensee, such advertisement may contain, in lieu of the brand name, a statement to the effect that such product is a private label or sold exclusively by such licensee.
(c)An advertisement for wine shall be deemed to afford the consumer adequate information as to the quality and identity of the product if it sets forth the brand name, type and fluid content of such wine, and, if such wine is imported, the country of origin. In the event the brand label thereof is privately owned by such licensee, such advertisement may contain, in lieu of the brand name, a statement to the effect that such product is a private label or sold exclusively by such licensee.

State Register activity

No Register activity identified in this check.Register checked through July 29, 2026/Vol. XLVIII, Issue 30 (2026-07-29).

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