Earlier source heading: Advertising requirements
Source version current through Jul 31, 2022
Later State Register activity may affect this section.
Dated saved text. This source is available for reading; it is not presented as current law.
Source details
- NYCRR title agency
- Executive Department
- Section status
- Dated saved text
- Effective date
- Jul 27, 2023
- Source version current through
- Jul 31, 2022
- Text saved
- Jun 6, 2026
- Publisher current-through date
- Jul 31, 2022
- Source captured
- Sep 13, 2026
- Stored text comparison
- Matches the captured source text
- Latest State Register issue indexed
- September 30, 2026 (Vol. XLVIII, Issue 39)
- Related Register notice
- OCM-32-23-00031-EP · Emergency and proposed rule
- Related notice published
- Aug 9, 2023
- Related notice effective date
- Jul 27, 2023
Official change receipt OCM-32-23-00031-EP
Unofficial text saved June 6, 2026. Related State Register notice: [notice](https://dos.ny.gov/system/files/documents/2023/08/080923.pdf). Related notice dates: published August 9, 2023; notice effective date July 27, 2023. The effect of the related notice on this saved text has not been confirmed.
(a)An advertisement for a cannabinoid hemp product, cannabinoid hemp processor or cannabinoid hemp retailer shall not:
(1)make any false or misleading claims or statements;
(2)contain claims that cannabinoid hemp or a cannabinoid hemp product can, or is intended to, diagnose, cure, mitigate, treat, or prevent disease;
(3)lead a reasonable person to believe that a cannabinoid hemp product is cannabis, marihuana, medical cannabis, or medical marihuana, or that a licensee is authorized to sell or dispense cannabis, marihuana, medical cannabis, or medical marihuana, as those terms are defined in Section 3 of the Cannabis Law and Article 33 of the Public Health Law;
(4)have the purpose or effect of targeting or appealing to anyone under 21 years of age for inhalable cannabinoid hemp products or flower product. The use of images of children or minors consuming the product and the use of words, a design or brand that resembles a product that is commonly associated with children or minors or marketed to children or minors, is prohibited.